3% - reduction in total tyre cost

The decision to adopt premium tyres such as the new KMAX GEN-2 tyres by Goodyear has delivered a substantial benefit to the consortium, as Leonardo Carnazza, one of the owners, explains: “In these particularly difficult times, cost management is as important as revenues. Thanks to the new KMAX GEN-2 tyres by Goodyear, we have managed to cut the cost per km of the tyres by 3%. All this with the reliability that a large group such as Goodyear can guarantee.”

The key to success is clear-cut: “We have been in business since the Sixties and our strength lies in the variety of the fleet that has enabled us to diversify our offer over the years. Furthermore, we are always personally committed: as a family-run business, our direct involvement makes all the difference”, explains Carnazza.

"The Consorzio Ibleo has chosen the new KMAX GEN-2 tyres by Goodyear to drive the over ninety thousand kilometres that each of our vehicles travels on average."