At Goodyear we have a long history of sustainability practices. In every community in which we operate we work to be a responsible neighbor and we aim to reduce our environmental impact across our entire product life cycle – from materials sourcing, through manufacturing, logistics, the tire use phase and end of life tire management.
Our environmental impact reduction strategy begins with the optimization of materials. The raw materials we use are constantly evaluated to review their characteristics, energy composition, social and regulatory requirements, and possible alternatives. We explore the use of renewable materials, the reduction of material use, the promotion of reusability and the opportunity to increase recyclability of materials.Read More