Our Brands

Goodyear in EMEA* provides a large portfolio of brands: Goodyear, Dunlop, Fulda, Sava and Debica, offering products that cover all market and customer needs. The company continues to set new standards in the development of innovative tire technologies. 

The Group's wide brand and product portfolio offers consumers the ability to choose from a wide variety of high-quality products developed to suit their specific needs.

  • Each brand has value to the consumer who drives on them…
  • To the investor who puts his or her money behind them...
  • They have value to the customer who sells them…
  • To the automaker that chooses to put them on a new vehicle…
  • Our brands have value for Goodyear associates, who choose to work under the flags of our Goodyear brands… associates who are proud to say we work for Goodyear.
  • Our brands have value in our communities, where we may not be known as a tire company, but as the people who supported an educational program…or sponsored a child safety center… road safety programs for children

Goodyear

The Goodyear brand is one of the premium brands owned by Goodyear EMEA*. It builds its longstanding reputation on its innovation, safety and performance quality characteristics. The brand is also a key leader in performance against European Tire Labeling parameters and a leading choice for European car manufacturers including Mercedes-Benz, BMW, Renault, Fiat and Land Rover.

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Dunlop

Dunlop is one of the world’s leading high and ultra high performance tire brands with an impressive track record of motor sport successes. Dunlop’s racing experience is the driving force behind its product development philosophy ‘from track to road’, which leads to innovative technologies for tires designed for everyday motoring.

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Fulda

Fulda, one of Germany’s leading tire brands, offers a complete, high-quality product range that provides safe, long-lasting performance and outstanding value for money across a wide variety of applications, from passenger cars to truck and farm applications.

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Sava

Sava tire quality comes at reasonable price with good tire performance. That gives you reassurance that you have made a cost-saving purchase with peace-of-mind.

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Dębica

Dębica offers a wide product range of passenger car tires that are designed for stable handling and economy. Dębica also produces tires for commercial vehicles including all-steel truck tires, off-road tires, tires for agricultural machinery as well as other products from the tire industry. 
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* Goodyear EMEA/Goodyear Dunlop Tires Group