Advancing its connected-business model, The Goodyear Tire & Rubber Company is building a new facility in Luxembourg that utilizes an innovative production process to meet growing customer and consumer demand for premium tires.
Named Mercury, the proprietary process features highly-automated, interconnected workstations, using additive manufacturing technologies. Mercury will supply ultra-high performance, ultra-ultra-high performance and SUV 18” – 22” rim diameter tires, among the most premium and complex types and sizes in the tire industry.
The new facility, set to open in 2019, is in close proximity to Goodyear’s Luxembourg innovation center and tire proving grounds. The company is investing $77 million in the facility, which will produce approximately 500,000 tires annually and create approximately 70 new, full-time positions.
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