Introducing the new EfficientGrip from Goodyear; the tyre choice for reduced fuel consumption without reducing other performances. It has the great handling and braking qualities you'd expect from a Goodyear tyre, while providing excellent mileage and reduced fuel consumption due to its outstanding rolling resistance. The new EfficientGrip with its FuelSaving Technology provides enhanced driving performance while also doing its bit for the environment - and at the same time, your wallet!
The Goodyear EfficientGrip has been independently tested by the German Testing and Certification Company TÜV SÜD Automotive which measured the advantages* of EfficientGrip over 4 leading competitors.
Independent performance tests run by TÜV SÜD Automotive, the German testing and certification company, show that the new Goodyear EfficientGrip performs exceptionally well:
TÜV SÜD Automotive Test results:

* Compared to the average performance of 4 leading competitors. Tested by TÜV SÜD Automotive in March 2009; Tire Size: 205/55R16; Test Car: VW Golf; Report # 76236753.
Rim size:
The Goodyear EfficientGrip is one of the environment’s best friends. Using the latest developments in manufacturing techniques and advanced materials, Goodyear engineers have developed a FuelSaving Technology.
A new light-weight tire structure with innovative materials and a new generation of tread compound help reduce the amount of energy required to make the tyres roll.
Reduction of the energy required to make the tyre roll
Silica tread compound using latest generation of polymers
Multifunctional blading
Optimal position of griping edges
Better braking performance on wet surfaces
Variable tread block angle and arrangment
Reduced noise frequency peaks
Quiet Ride
The EfficientGrip with FuelSaving Technology has been designed overall as an environmentally friendlier tyre. A new tyre shape and a new tire structure contribute to a lighter weight and reduce fuel consumption. The structure's innovative materials provide a further reduction of the rolling resistance and hence of fuel consumption. Additionally, the computer optimised tread design and the new generation of tread compound contribute to an excellent mileage.
The EfficientGrip provides not only environmental qualities, but also a high level of driving comfort. Due to the variable block angle and the redesigned block arrangement, the noise frequency peaks are audibly reduced. This reduces overall noise emissions and allows more comfort through quieter driving.
Having great environmental results, the EfficientGrip also gives the leading performance drivers need on wet dry roads. Above all, when it comes to wet braking or dry braking the tire beats the majority of tested competitor tyres.
When choosing EfficientGrip with its new Fuel Saving Technology, drivers' new expectations are met with the important attributes of low fuel consumption and high mileage. EfficientGrip displays best in class rolling resistance, delivering fuel savings and hence money savings. In addition, it also performs well on wet and dry roads.

* Compared to the average performance of 4 leading competitors. Tested by TÜV SÜD Automotive in March 2009; Tyre Size: 205/55R16; Test Car: VW Golf; Report #76236753
The brand new EfficientGrip is the first Ultra High Performance tire that reduces fuel consumption without reducing other performances. It is therefore one of the environment's best friends. Using the latest developments in manufacturing techniques and advanced materials, Goodyear engineers have developed a FuelSaving Technology. Made with innovative materials and a new generation of tread compound, this exceptional summer tyre has a new light-weight structure that helps reduce the amount of energy required to make it roll.

*Compared to the average performance of 4 leading competitor tyres in the segment Tested by TÜV SÜD Automotive in March 2009; Tire Size: 205/55R16; Car: VW Golf; Report # 76236753.
**Tyres are responsible for an average of 20% of a car’s fuel consumption. A 13%* tyre related fuel consumption reduction results in a overall fuel economy of 1.9%
Using new materials and an efficient structure, tyre weight has been reduced by roughly 10%*. Less material in the tyres and less heat generation for a reduced rolling resistance.
*vs its predecessor (size:195/65R15 & 205/55R16)

LightWeight Structure
A new thermo-plastic ingredient used as reinforcing agent replaces partially carbon black for a lighter weight and less heat generation leading to a further decrease of the tires rolling resistance.

CoolCushion
Trough an optimum usage of reinforcement and linking agents, thermal stability of compounds has been improved and therefore rolling resistance reduced.

Advanced Compound materials