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Fuel Consumption


About 20% of a car’s fuel consumption can be accredited to the tyres. One of the ways to reduce fuel consumption is to decrease the rolling resistance. A decrease in tyres’ rolling resistance therefore leads to a vehicle’s reduced fuel consumption.

 

Low Rolling Resistance

As a rubber ball’s rebound height is reduced, the energy is dissipated in every bounce. So too, energy is dissipated when a tyre rolls and is deformed. Therefore, less deformation means less rolling resistance. Goodyear engineers use the latest computer simulations to reduce the deformation of the tyre, the quantity of material being deformed and the energy loss when deformed.